adidas： 全小写。传递的感觉完全不同：“Chill~ 哥们，别紧张。穿上我，你就是街上最靓的仔。” 它更像个“生活方式”品牌，而不是纯“竞技”品牌。 还有那个巨无霸 amazon（亚马逊） ...

We encounter thousands, if not tens of thousands, of logos in our lifetime—some more recognizable than others. And despite seeing some of them on a daily basis, sometimes they harbor hidden details we ...