Apple wants to defend its multi-billion dollar search engine deal with Google, which is in danger because Google has been found guilty of violating antitrust law. Apple has asked the court handling ...

AI services like Perplexity or OpenAI's SearchGPT could be search engine options in a future version of Safari, Bloomberg reports. The tentative plans were shared by Eddy Cue, Apple's senior vice ...

Last year, US courts ruled that Google has a monopolistic position in the search engine segment. Although it is not part of the case as a defendant, the potential remedies could also significantly ...

Apple is fighting to defend its multi-billion dollar search engine deal with Google as Google is prosecuted for antitrust violations, and so far, the court isn't making it easy. Last week, Apple filed ...

May 7 (UPI) --The revelation of a potential change from Google to an AI-powered search engine for Apple's Safari web browser caused shares in both tech firms to lose value on Wednesday. Apple shares ...

Apple Explores AI Search for Safari as Google Deal Faces Legal Scrutiny Apple stands to lose the $20 billion it earns annually from making Google the default search engine in Safari. According to ...

Searches on Apple’s Safari browser declined for the first time last month, and Apple’s senior vice president of services Eddy Cue blamed AI. “That has never happened in 22 years,” according to Cue.

Apple stock benefits from the Google search deal, but I argue Apple should rethink its search experience and move toward an AI-first broader ecosystem. Apple lags in AI compared to peers, and a true ...