The first-ever official Barbie Roblox game – Barbie DreamHouse Tycoon – launches on 6th October, inviting players to enter the world of Barbie and build their very own DreamHouse. Mattel and Gamefam, ...

Following the success of this past summer’s Barbie movie, Mattel Inc. and game developer Gamefam said Tuesday that they are bringing Barbie and her DreamHouse to Roblox Corp. Mattel MAT and Gamefam ...

Roblox will feature special partnership events with both Barbie and Polly Pocket in the game Livetopia over the next few months. The franchises have already appeared in games such as Sims 4 and Animal ...

Gamefam Studios, the developer of several other branded Roblox games like Sonic Speed Simulator and TMNT Battle Tycoon, has partnered with Mattel to bring Barbie to the platform in upcoming ...

Gamefam CEO Joe Ferencz’s business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online gaming platforms “Roblox,” “Fortnite” and “Minecraft” and turning it into ...

Roblox Barbie games are some of the weirdest, most unexpected experiences I’ve ever played. In this video, I dive into a handful of them to see just how strange – and sometimes downright hilarious – ...

The online gaming platform is ubiquitous among tweens, but a popular fashion game has adults — and a few celebrities — paying attention. By Jessica Roy What does it take to become a Top Model? In the ...

Fashion isn’t just fun in Roblox: Dress to Impress' Style Showdown game mode; it’s the battlefield where only the fiercest fits survive. Your mission? Serve looks, match the theme, and win over the ...