One of the best things about Roblox is how incredibly customisable it is – you can do pretty much anything you can think of. Beyond image IDs and music codes to show off your personality in-game, one ...

Meta and Microsoft aren’t the only companies with ambitions for the metaverse. On Thursday, Nike announced a partnership with Roblox to offer a free virtual playspace called Nikeland. In its current ...

Sportswear giant was among first to create own virtual world in which to sell its own virtual goods. For The Drum’s Evolution of E-commerce Deep Dive, we look at the lessons to be learned from its ...

Nike has officially taken its first step into the metaverse. The brand announced the arrival of a virtual world, called Nikeland, made in partnership with online gaming platform Roblox. Nikeland is ...

Metaverse, a buzzword in the tech industry after Facebook renamed itself Meta, is a shared virtual world where people in the form of avatars can interact with others, enjoy concerts and digitally shop ...

Nike revealed "Nikeland," a new interactive space inside of the Roblox gaming platform, per a blog post. It represents the athletic apparel marketer's biggest bet yet on the metaverse. The virtual ...

Nike unveiled a bespoke world in Roblox on Thursday designed after the company’s world headquarters. The sportswear giant shared many facets and aspects to the virtual world. For one, Nikeland is free ...