YouTube star and content creator KreekCraft, best known as the most popular Roblox livestreamer, has been signed by UTA. The streaming star was previously signed with CAA. KreekCraft currently ...

Roblox, the community-focused gaming platform popular amongst kids, has downsized a substantial portion of its talent acquisition team, signaling a shift in the company’s focus from expansion to the ...

Per UTA, KreekCraft’s transition to the agency highlights its “commitment to representing the most influential and dynamic talents in the digital space.” Per the agency, “UTA was first among the major ...