While 10-step skin care routines have been substituted for pared-back skinimalism, TikTok is leading the charge on a new maximalist beauty practice: the everything shower. The process is peak ...

Skincare is important but so extremely confusing. The shelves in the skincare aisle are full of different brands and products that all have different purposes. If you have never paid much attention to ...

The “everything shower” routine is awash with Gen Z fans. The shower craze is the latest obsessive — and probably unnecessary — wellness trend Gen Z and millennials are adding to their self-care ...

A shower is a relatively simple routine that usually doesn’t require 10 steps or a plethora of products. (iStock.com) You may be seeing elaborate shower cleansing routines on social media: daily ...

Cognitive scientist and assistant professor of philosophy at UVA, Zachary Irving has partnered with the cosmetic company Lush to develop a research-based shower routine that boosts creativity and aids ...

If you’ve somehow ended up on #ShowerTok, you’re most definitely not the only one. There are over 4.9 billion views on the hashtag alone, hygiene influencers are officially a thing, “everything shower ...

For many, the daily shower is a sacred ritual, a time to disconnect and relax with pampering products under a steady water flow. I like to use eucalyptus mist and listen to calming music to create a ...