The days of large blanket media buys are fading. Always-on testing reduces waste by directing spend toward what is proven to work. AI-powered automation and personalization are key drivers of ...

BOSTON--(BUSINESS WIRE)--Merlin, the leading developer of assured autonomous flight technology for fixed-wing aircraft, today announced it’s rapidly progressing the flight test campaign of its ...

Success for University of Leicester and spinout company Perpetual Atomics Ltd as containment system undergoes impact test campaign A leap forward for deployment of americium radioisotope power systems ...

ABU DHABI, United Arab Emirates--(BUSINESS WIRE)-- Archer Aviation Inc. (ACHR), a leading developer of electric vertical takeoff and landing (eVTOL) aircraft, today announced the successful completion ...

Google Ads has launched new creative capabilities to improve campaign performance, including asset testing for performance max (PMax) campaigns and AI-powered image creation. Retailers can now test ...

Archer Aviation Inc. (NYSE: ACHR), a leading developer of electric vertical takeoff and landing (eVTOL) aircraft, today announced the successful completion of an in-country eVTOL flight test campaign, ...

Asset testing for retailers lets you split traffic within a campaign to compare feed-only ads against ads with additional creative assets. Google released a new help page detailing Asset testing for ...

US defence contractor Sierra Nevada Corporation (SNC) has begun early-stage flight testing of the US Air Force’s (USAF’s) new E-4C Survivable Airborne Operations Center (SAOC) aircraft. SNC on 3 ...