Why it’s so addictive: Know the dangers — and how to break free Highlights Scrolling through content without end has implications for mental health and well-being, numerous studies show. “Infinite ...

Google’s Martin Splitt had to remind SEOs and site owners that Googlebot doesn’t scroll through pages. When infinite scrolling is implemented on a web page it can cause issues with how the content is ...

Nir Eyal writes about the intersection of psychology, technology, and business at NirAndFar.com. He is the author of the forthcoming book “Hooked: How to Drive Engagement by Creating User Habits”.

It's going to be a little harder to see more results the next time you Google something. According to SearchEngineLand, Google Search is killing infinite scroll in search. Infinite scroll has already ...

Google has confirmed that they are indeed testing a form of infinite scroll web search results. I covered the news this morning at the Search Engine Roundtable sharing a screen shot from ...

A few years ago, everyone was clicking. Today, we’re all scrolling. Twitter, Pinterest, Facebook, and as of this week, Instagram and Medium - it seems everyone is getting on the infinite scroll bus.

Google announced that mobile users will now have continuous scroll in search results. This means that instead of coming upon a “See More” button after about ten results, searchers will be able to ...

YouTube is testing infinite scroll for long-form videos. This change, spotted in the YouTube app, could alter or even destroy an important gesture navigation for smartphone users. YouTube is by far ...