A creative brief is like a road map. A good brief leads to imaginative and persuasive ads. And gets you there quickly. A bad brief starts you off in the wrong direction. So you have to stop, figure ...

For many years, the idea that “sleeping on it” would provide an individual with some time in which their subconscious mind ...

Renowned director Michael Bay has filed a $1.5-million lawsuit regarding Cadillac’s Formula 1 Super Bowl advertisement, ...

With major advancements in gameplay and presentation, these are the PS2 Games That Shaped Modern Gaming More Than Players ...

Can Apple's low-cost Creator Studio replace Adobe's Creative Cloud as the industry standard? From photo editing to motion ...

After a six-year absence, California Lutheran University’s Write Club returned to campus in November, bringing back a space ...

Real estate investor Matt Theriault shares creative financing tactics that help close more deals fast.

Directors Christopher Miller and Phil Lord discuss making Project Hail Mary with Ryan Gosling at a special footage ...

Dubai gala shows Spring Festival’s global rise, sharing Chinese culture, harmony and heritage with the world.

In a world where audiences are bombarded with information, only a few presentations truly land. The secret isn’t just design, but also a big chunk of psychology. Hype Presentations says the most ...

With so many events to catch across the globe, it's easy to miss out on major cultural moments. Luckily, we've rounded them ...