Abstract: The cascading of power modules can generate multilevel voltage output to enhance power transmission capacity and quality. However, conventional cascaded converters require an excessively ...

For years, marketers looked to streaming and CTV as the next evolution of TV, promising broader reach and better targeting. But without deterministic data to connect real households, that promise ...

ITV today announces the launch of its innovative new addressable advertising product - Live Addressable +. Launched on stage at the ITV Palooza, ITV’s flagship commercial event, this groundbreaking ...

Research from Dish Media argues that advertisers are missing millions of consumers by underutilizing addressable TV in their media strategies When you purchase through links on our site, we may earn ...

TAM is a revenue potential estimate if a company captured 100% market share. The U.S. market for a product targeting green-eyed people could reach $33.6M (SAM). Nvidia aims to maintain a significant ...

As part of a push promoting the burgeoning addressable TV advertising marketplace during this year's upfront pitch season, namesake trade association Go Addressable this morning announced six new ...

Research by the Fraunhofer Institute for Solar Energy Systems ISE (Fraunhofer ISE) has found a negative trend emerging between performance data from PV module manufacturers and the institute’s ...

Addressable has come a long way in the last few years. When industry-initiative-turned-nonprofit Go Addressable first launched in 2021, one-to-one TV ad delivery was just a small portion of overall ...

We all love a nice strip or grid of addressable LEDs. It can add flair or an artistic touch to many projects, and it can make gaming computers look extra 1337. However, providing enough current to a ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 7 hours 46 min ago By Erika Wheless - 7 hours 51 min ago By Brian Bonilla - 8 hours 45 min ago By Tim Nudd - 9 hours ...